Thailand (TH) · Facebook Ads

    Male Vitality on Facebook Ads in Thailand

    The highest-converting vertical in the catalog paired with the most competitive source. Modeled on the published 3.1% CR and the $18–$30 payout band.

    Team A — SEA media buying team (anonymized)

    Spend

    $9,000

    Approved

    884

    Profit

    $12,216

    ROI

    135.7%

    These are modeled scenarios, not audited partner reports. Network inputs — 47.8% average approve rate, published payout bands and the 14-day payment cycle — are the same figures used across this site. Campaign inputs (spend, clicks, leads) illustrate a 30-day run. Every result below is calculated from those inputs, and the full method is shown so you can reproduce it.

    Numbers

    Full metric table

    GEO
    Thailand (TH)
    Vertical
    Male Vitality — men's performance & energy
    Traffic source
    Facebook Ads
    Period
    30 days
    Ad spend

    Campaign input

    $9,000
    Clicks to lander

    Campaign input

    59,680
    Leads

    Clicks x 3.1% published CR

    1,850
    Approval

    Leads x published average approve rate

    884 orders (47.8%)
    Payout

    Published band $18–$30 per approved order

    $24 per approved order
    Revenue

    Approved orders x payout

    $21,216
    Profit

    Revenue - ad spend

    $12,216
    ROI

    Profit / ad spend

    135.7%
    Effective cost per lead
    $4.86
    Effective cost per approved order
    $10.18
    Payment cycle
    14 days

    Campaign

    Angle and execution

    The angle

    Energy and stamina framing for men 35–55, built around everyday fatigue rather than medical promises — the version that survives Facebook moderation in Thailand.

    What worked

    • Thai-language UGC video creatives filmed vertically, refreshed every 5–7 days
    • Short lead forms: name and phone only, matching COD expectations
    • Call-center callback inside 15 minutes of the lead landing
    • Interest-free broad targeting with creative-level optimization

    What was cut

    • Static image creatives — CTR collapsed after the third day
    • Long-form quiz landers, which lost roughly a third of leads before submit
    • Late-night delivery windows where callbacks slipped past the same day

    Takeaway for affiliates

    On Facebook the creative refresh rate, not the offer, sets the ceiling. Budget for continuous UGC production before scaling spend.

    Methodology

    How these numbers are produced

    Definitions, formulas, data sources and what has been anonymized.

    How each metric is calculated

    • Leads = clicks to the lander x the conversion rate published for that vertical in the offers vault.
    • Approval = leads x 47.8%, the network average approve rate on quality traffic. An approved order is a lead confirmed by the Thai call-center and accepted for delivery.
    • Payout = the midpoint of the payout band published for that vertical, per approved order.
    • Revenue = approved orders x payout.
    • Profit = revenue - ad spend. No other costs (creative production, tooling, taxes) are deducted.
    • ROI = profit / ad spend, expressed as a percentage.
    • Effective cost per lead / per approved order = ad spend divided by leads or approved orders.

    Where the inputs come from

    • Network inputs — approve rate, per-vertical conversion rates, payout bands and the 14-day payment cycle — are the figures published on this site's offers vault and affiliate pages. Nothing here uses a better number than we publish elsewhere.
    • Campaign inputs — ad spend and clicks — are illustrative for a single 30-day run. They are the part of any case that is campaign-specific, and yours will differ.
    • Period — every case covers 30 consecutive days, with leads counted on the day they were generated and approval measured after the call-center cycle closes.

    What is anonymized, and what is not

    • Partner names, account identifiers, advertiser brand names and creative assets are withheld. Teams are labeled A–D.
    • Verticals, traffic sources, angles, formulas and all metrics are shown in full.
    • No third-party dashboard screenshots are used, because a screenshot proves nothing that the arithmetic above does not already show.
    • These cases are modeled from published averages. They are not audited results and are not a guarantee of your performance.